Visa Chargeback Reason Code
Visa Reason Code 13.5: Misrepresentation
Category Consumer DisputesBy Payment Defender Editorial TeamUpdated July 17, 2026Last reviewed July 17, 2026
What Visa Reason Code 13.5 Means
Visa reason code 13.5 applies when a cardholder claims the terms of a purchase were misrepresented, so the goods or services were materially different from what the merchant represented at the time of sale.
Why This Chargeback Happens
This dispute commonly occurs when marketing or sale terms were misleading, when a purchase included undisclosed conditions, or when the cardholder believes they were misled about what they were buying.
What the Cardholder or Issuer Is Claiming
The cardholder claims the merchant misrepresented the goods, services, or terms of the transaction.
What Merchants Should Review
Review the advertised and agreed terms, the sales representations made, disclosures at checkout, and any communication clarifying the offer.
Recommended Chargeback Evidence
- Accurate advertising and sale-term records
- Disclosures presented before purchase
- The terms and conditions the cardholder accepted
- Communication clarifying the offer to the cardholder
How to Prevent Similar Disputes
These disputes may be reduced by describing offers accurately, disclosing material terms clearly before purchase, and avoiding misleading marketing.
Important Limitations
This page is educational and reflects common industry usage. Visa dispute rules, timelines, and evidence requirements change over time. Merchants should confirm current requirements with their acquirer or processor.
Related Reason Codes
Sources and Review Information
- Visa: Visa Merchant Dispute Management Guidelines
- Visa: Visa Core Rules and Visa Product and Service Rules
Last reviewed July 17, 2026
Chargeback rules, evidence requirements, and response options may vary by card network, region, processor, and dispute circumstances.
